Puente OS vs Versu: Key Differences and When to Use Each

An AI agent for eCommerce is a system that talks with an online store's customers in natural language, checks the catalog, stock and orders, and executes actions inside the conversation: recommending a size, building a cart with its payment link or handling an exchange. Puente OS is the platform that builds the systems that run your business: apps, workflows, databases and agents that read from your systems, cross-reference the information none of them holds in full, decide on your rules and execute the action inside them. The agent that sells is one of those pieces, and the others close what it sold.

I'm Cris Ugarte, CEO and co-founder of Puente OS. We work with retail, eCommerce and logistics companies in Chile, Peru and Mexico. Versu is a Chilean eCommerce AI startup that over 400 brands use to sell and serve customers in chat, according to its website. In this post I explain what each one does and how they fit into the same store.

My short answer: Versu gets the customer to buy and leaves them well served inside the chat, and Puente makes sure that purchase is closed in your operation: shipped, documented, reconciled with what each channel paid and measured for margin. Puente also builds the agent that talks, and when the chat and the back office live on the same platform, every sale reaches your books with all its data. Here I go through what each one does, with public sources for everything I say about Versu, and when each one makes sense.

What is Versu and what does it solve?

Versu is an AI agent platform for eCommerce and retail, built in Chile. Its home page opens with the headline "AI trained for eCommerce: sell and serve at scale" and describes itself as an "AI agent platform for eCommerce and retail: sales, after-sales, marketing and loyalty connected to your operation." Its careers page sums it up in a mission: "We're building the future of conversational eCommerce."

Its products, according to its website:

Sales. Its agents understand what the customer is looking for, recommend and explain why, check real stock by variant and by branch, suggest a size using the product's size chart, build the cart and deliver the checkout link inside the same conversation. They understand voice notes, photos and screenshots, suggest cross-sells, track long-cycle sales in a pipeline and show which campaign or ad brought in each conversation and how much it sold.
After-sales. They answer order status and tracking with the courier's data and handle exchanges and returns under your policy, in a dedicated portal where the customer picks the reason, the replacement product and the drop-off point, and gets the label once it's approved. They request the receipt or invoice from your invoicing system and send it to the customer. Whatever takes judgment becomes a ticket with an owner, a priority and the full context, and WhatsApp, Instagram, webchat, email and Mercado Libre all arrive in one place.
Marketing. Abandoned cart, repeat purchase and WhatsApp campaigns to segments built on days since last purchase, frequency and accumulated value, replies to Instagram comments by keyword, and flows that start with an operational event, such as a product back in stock or a change in shipping status.
Loyalty. Reviews the agents request after a purchase and publish in your store, repurchase reminders based on each product's cycle and messages to reconnect with customers who haven't come back in a while.
B2B and quotes. In its B2B solution, the agents identify the buying company by its RUT (Chile's tax ID), interpret products and quantities even when they're named differently, apply that company's commercial terms, check stock and generate the quote. The buyer accepts it and the order is created in your system; quotes under the threshold you set are approved automatically and the rest go to a sales rep, and recurring orders are rebuilt with the day's stock.

Its integrations page explains how it works underneath: Versu "connects to every tool in your operation and unifies them in a single model," writes "orders, documents and shipments" to your systems, and when something happens in your ERP, your warehouse, your courier or your invoicing system, it can notify the customer, run the next step in another system or alert your team. Those flows are built in a visual editor that requires no programming, and with webhooks "any event your systems record can trigger an action."

Its coverage:

Channels. WhatsApp, Instagram, Messenger, TikTok, email and webchat, according to its home page, with Mercado Libre as an after-sales channel.
Named integrations. Its integrations page shows stores like Shopify, VTEX, WooCommerce, Magento, Jumpseller, PrestaShop and Bsale; the marketplaces Mercado Libre and Falabella; ERPs like Defontana, Softland, SAP, Odoo and Oracle; Bsale and Nubox as invoicing systems; couriers and logistics operators like Blue Express, Starken, Chilexpress, Correos Chile, Shipit, Enviame, UPS, Fazt, Despachalo, Flapp, Recibelo, Melonn and Amplifica; and CRMs and tools like HubSpot, Salesforce, Pipedrive, Zendesk, Slack and Gmail. It is a Meta Tech Provider, Shopify Partner and VTEX Partner. For anything off the list, "some systems connect directly and others we solve with work from our team."
Countries. Chile, Mexico, Peru and Colombia, according to its home page.
How it starts. With a 30-minute consultative demo that reviews your real catalog, stock and channels.

Among the brands it lists on its home page are NotCo, Build-A-Bear, GoPro, Saintmalé, MANZE Perfumes and Bestmart. On its after-sales page it states that 85% of conversations close with no intervention from your team, and Saintmalé reports conversion of up to 29% on recovered carts.

Selling in the chat with the judgment of your product category and leaving the customer well served after the purchase: that is Versu's job, with a clear focus on eCommerce and a broad catalog of Chilean integrations.

What is Puente OS and what does it solve?

Puente OS is the platform that builds the systems that run your business. In your stack it is the system of action: it reads from your systems, cross-references the information none of them holds in full, decides on your rules and executes the action inside them.

What it builds comes from four pieces:

Workflows with explicit, auditable rules that start on their own when data changes or at a set time: the label that gets generated, the payout that gets matched, the margin that gets calculated every day.
Databases that bring into a single record what lives in five systems today: the order, its conversation, its receipt, its shipment, its payout and its return.
Agents for the steps that take judgment, like a conversation with a customer or a payment discrepancy that needs investigating.
Apps where your team reviews the exceptions, decides and approves.

With Puente OS you describe in natural language what your operation needs and get software running: apps, workflows, databases and agents. Puente's Growth Ops team builds each process with you and maintains it, and each one reaches production in 2 to 4 weeks. Puente runs six areas of a commercial operation (catalog, pricing, orders, logistics, customer service and data), and the conversation with your customer lives in customer service, alongside the other five.

The discipline behind it is autonomous operations design: designing your operation so the repeatable work runs on its own, on your rules, and your team decides what takes judgment. For a closer look at the layer, see what a system of action is.

What happens in the back office after the chat sells?

The other half of the sale begins. Picture a sneaker brand that sells on its Shopify store, on Mercado Libre and on Falabella. On a Sunday afternoon, a customer asks on WhatsApp whether the white model comes in a size 38. The agent checks stock, recommends half a size up because of the fit, builds the cart and sends the checkout link. The customer pays two minutes later. From there:

The order. It enters your store or your ERP with the product, size, price and address, and the warehouse prepares it.
The shipment. Someone picks the courier by district and cost, generates the label, writes it to the order and measures whether it arrived within the window promised to the customer.
The receipt. Every sale carries its tax document. In Chile, the electronic receipt (boleta electrónica, the document businesses issue for each consumer sale) has been mandatory since 2021, and the issuer sends the SII, Chile's tax authority, every receipt it issues.
Reconciliation. Each channel pays on its own calendar. Mercado Libre organizes its billing in monthly periods, split between Mercado Libre and Mercado Pago; Falabella pays daily through Fpay, up to six days after delivery, and invoices monthly. Each payment is matched with its order, its commission and the deposit in your bank.
The return. If the size doesn't fit, the exchange resolved in the chat continues in the warehouse: the product comes back, stock is restored, the credit note is issued and the refund matches what the marketplace deducts.
The margin. With the cost your ERP records, every sales line shows what it earned on each channel, after commissions and shipping.

Each step lives in a different system, and at many stores a spreadsheet and a person copying data from one to the next hold them together. We call that cost the coordination tax, and that work is what Puente OS builds and runs.

How do Puente OS and Versu compare, feature by feature?

Versu covers the sales and after-sales conversation of an eCommerce business, with actions that start from the chat and from events in your systems. Puente OS covers the conversation as one piece of the system that runs the complete sale, including back-office processes that run on their own, like reconciliation or margin. Dimension by dimension:

Conversation and channels. Versu: agents on WhatsApp, Instagram, Messenger, TikTok, email and webchat that understand voice notes, photos and screenshots, with a configurable personality and handoff to a person with the full context. Puente OS: agents on WhatsApp, Instagram, email and a web portal chat, working with text, images, files and voice, with Meta-approved templates and handoff to a person on your team when the conversation calls for it.
Selling in the chat. Versu: recommendations with category judgment, real stock by variant and branch, size charts, a cart with its checkout link, cross-selling and attribution of each sale to its campaign or ad. Puente OS: the agent answers with data the same platform has already cross-referenced, such as the order status in your OMS and its shipment, and the sale is recorded alongside the rest of the operation.
After-sales. Versu: tracking with courier data, an exchange portal with the label sent on approval, defective-product cases with photos, receipts and invoices sent to the customer, and tickets with an owner and a priority. Puente OS: the agent checks the order in your OMS and resolves exchanges and returns in the chat, and behind it a workflow links each return with its order, its receipt and its credit note, and carries it through to a reconciled refund.
Campaigns and loyalty. Versu: abandoned cart, repeat purchase, WhatsApp campaigns to segments by recency, frequency and value, reviews published in your store and event-based flows, such as back-in-stock alerts. Puente OS: WhatsApp campaigns with Meta-approved templates, built on real sales from all your channels. At a Chilean retailer with a physical store and an online store, Puente brought 27,656 orders from both channels into a CRM with 9,686 identified customers, which made it possible to measure repeat purchases for the first time: 17.6% bought twice or more.
B2B and quotes. Versu: a WhatsApp quoting tool that recognizes the company by its RUT, applies its commercial terms, approves automatically under a threshold and creates the order in your ERP, naming SAP, Bsale, Odoo, Defontana and Softland among its systems. Puente OS: builds the B2B process on your rules, like an approval above a certain amount or shipping priority for your wholesale customers, and issues the documents for those channels in your invoicing system.
Writing to your systems. Versu: writes orders, documents and shipments to your systems, triggers actions from events in your ERP, warehouse, courier or invoicing system, and is configured in a visual editor. Puente OS: writes back to your ERP, your store, your courier and your invoicing system from workflows with explicit rules, logging every action, and splits irreversible steps, like issuing a tax document, into two: a draft and a person's confirmation.
Shipping. Versu: over ten couriers and logistics operators on its integrations page, like Blue Express, Starken, Chilexpress and Shipit, to report status, flag delays and generate the label for an exchange. Puente OS: assigns the courier on your rules for zone, cost and insurance, generates the label, writes the tracking to the order and measures every delivery against the promise, using the courier's API.
Marketplace and payment reconciliation. Versu: Mercado Libre and Falabella connected as stores and channels. Puente OS: matches each order with Mercado Libre's billing report, Falabella's account statement and your bank, and flags every commission, shipping or payment discrepancy.
Margin and reporting. Versu: metrics for conversations, campaigns, attributed sales and after-sales cases, with the source of each problem, whether the courier, the product listing or the packaging. Puente OS: margin for every sales line and every channel, calculated daily with the cost from your ERP, delivery-promise compliance and the metrics of each process.
Integrations. Versu: a broad named catalog with particular strength in the Chilean ecosystem: stores, marketplaces, ERPs, invoicing systems, couriers and CRMs, plus webhooks and work from its team for anything off the list. Puente OS: native connectors for Mercado Libre (orders and shipping details), Bsale (stock and documents), Multivende, WooCommerce, WhatsApp, Gmail and Google Sheets, among others; the rest, like your ERP, your invoicing system or your courier, the Growth Ops team connects through its API or by reading the ERP's database.
Artificial intelligence. Versu: agents trained for eCommerce that reason over a unified model of your operation. Puente OS: the AI is in how it gets built: you describe in natural language what you need and get software running. At a multichannel electronics seller in Mexico, one person built 20 apps and 75 automated processes this way in ten months. In the operation, a model reads what arrives messy and an agent takes the steps that need judgment.
Who implements it. Versu: a consultative demo with your catalog, stock and channels, flows your team configures in its visual editor and work from its team to connect the systems that need it. Puente OS: the Growth Ops team maps your processes, builds each one with you, puts it live in production and maintains it when a rule, a channel or a format changes.

What does it look like in a real operation?

It looks like a back office that closes every sale on rules and leaves the exceptions to your team. The first two examples are Puente OS customers; the third is a reference design for a store that already serves its customers with Versu.

Example 1: a pet retailer in Chile, with every sale measured down to its margin

A pet retailer sells on four channels, including its Shopify store and Mercado Libre. Its OMS on Puente processed 56,597 orders between January and August 2026, and every shipment is measured against what the customer was promised: 33,192 shipments measured with the courier's API, with 85.0% compliance on non-canceled orders.

A workflow calculates the margin of every sales line across the four channels each day. By August 2026 it covered 247,626 lines, and 3,830 of them, 1.5%, surfaced with a negative margin no one had seen before. Decisions flow back to the store: Puente executed 8,362 price changes in its online store. It runs on 10 apps for six departments, and the time between requesting a new process and having it in production dropped from 105 days to 7.

Example 2: a multichannel electronics seller in Mexico, with labels running on their own

An electronics seller in Mexico operates with no ERP, and Puente connects seven of its sales channels. Each order follows its path on rules: the address is validated, the carrier is chosen by zone, cost and insurance, the label is generated and the tracking number is written to the order. 97.9% of the 38,628 orders processed between November 2025 and August 2026 got their label with no human intervention, and generating the labels for each daily cutoff went from 5 to 7 hours to 15 minutes.

Whatever goes off track enters a support log: between August 1 and 12, 2026, 12 of 2,051 orders had an incident, 0.59%, with a median resolution time of 10 minutes. Around it runs a report that consolidates 213,362 Mercado Libre orders through the API, and monthly volume grew 40% with the same operations team.

Example 3: designing the close of a return that Versu resolved in the chat

Take a fashion store that serves customers on Versu and runs its orders with Puente OS. A customer asks to exchange a jacket for another size, and Versu's agent applies the policy, offers the drop-off point and sends the label. From there, this is how you design the close with Puente OS:

A workflow picks up the return from the store or the OMS, the systems both share, and links it in a database with its order, its receipt, its shipment and, if the sale happened on a marketplace, its payout.
When the courier's API confirms the jacket reached the warehouse, the workflow updates stock and prepares the credit note in your invoicing system, for a person to confirm before it's issued.
The rules match the refund with what the marketplace deducts in its report and with the movement in your bank.
Whatever doesn't match reaches the right person in an App: finance sees the payment discrepancy, the warehouse sees the product that didn't arrive, with the order and the conversation in view.
Every return carries the channel's deadline for filing a claim, and your team sees the ones about to expire first.

Versu resolves the exchange with the customer, and Puente closes it in your books.

Why choose Puente OS?

Because Puente OS runs the complete sale: the agent that talks with your customer and the back office that ships, documents, reconciles and measures every sale, on a single platform, with a Growth Ops team that builds it with you and adds one process after another. Six concrete reasons:

Every sale from the chat closes in your operation, on your rules. Puente takes each order through its full cycle, from stock to the receipt, the shipment, the payment and the return with its credit note. What matches closes on its own, and what drifts reaches a named person. At the electronics seller from Example 2, 97.9% of orders get their label with no human intervention: 37,815 labels.
It reconciles what each channel pays. Orders are matched with Mercado Libre's billing report, Falabella's account statement and your bank, and every commission, shipping or payment discrepancy gets flagged. Puente has native connectors for Mercado Libre and Bsale, and at the same seller it consolidates 213,362 Mercado Libre orders through the API into a single report.
It measures the margin of every channel and the promise of every delivery. At the pet retailer from Example 1, a workflow calculates the margin of 247,626 sales lines every day and surfaced 3,830 with a negative margin, and 33,192 shipments were measured against the promise using the courier's API.
The conversation is one more piece of the same platform. Puente builds agents on WhatsApp, Instagram, email and a web portal chat that work with text, images, files and voice and answer with the data the operation has already cross-referenced. At a multibrand fashion retailer in Chile, the agent checks each order's tracking in the OMS and resolves exchanges and returns inside the chat.
A team builds it with you and maintains it. Growth Ops maps your processes, connects your ERP, your store, your courier and your invoicing system, decides with you where each exception goes and keeps everything running as your operation changes. At a Chilean retailer with a physical store and an online store, one person on the team built and maintains 13 apps in production, with 108 versions deployed.
Each process builds on what's already there. It reaches production in 2 to 4 weeks and the next one uses the same connections and the same data: at the pet retailer, the time between requesting a process and having it in production dropped from 105 days to 7, and at the electronics seller monthly volume grew 40% with the same operations team.

The sale starts in the chat and closes in the operation; Puente runs the complete sale, from your customer's first question to the margin it earned.

When does each one make sense?

Versu fits when your challenge is in the store chat: selling and serving with the judgment of your category, at any hour, with ready-made integrations for your eCommerce stack. Puente OS fits when what eats up your team's hours is what happens after the sale. And you can use the two together.

Versu, if you want your agents to recommend, check stock by variant and close the cart on WhatsApp, Instagram or webchat, to handle "where is my order?" and exchanges with a dedicated portal, to recover carts and drive repeat purchases, or to quote your B2B buyers on their commercial terms. Also if you want to configure your flows in a visual editor on top of a broad list of Chilean stores, ERPs and couriers already connected. Its focus on eCommerce, its catalog of local integrations and its chat-selling product are real strengths.
Puente OS, if your team reconciles each marketplace's payouts by hand, matches receipts and credit notes in spreadsheets, chases returns, coordinates shipments or measures margin by channel at month's end. Also if you want the conversation with your customer and the back office behind it to live on the same platform, built and maintained by the Growth Ops team.
Both, when Versu already serves your customers and your next leap is closing every sale. The two work on the same systems: Versu reads from and writes to your store, your ERP and your courier, and Puente runs reconciliation, documents, shipping and margin on those same systems. Versu states that, with webhooks, any event your systems record can trigger an action by its agents, so what Puente records, like a reconciled refund, can flow back into the conversation. Check with Versu which events connect in your case.

How do you start?

With the step that creates the most work after the sale: reconciliation for your largest marketplace, returns or shipping. With Puente OS, each process reaches production in 2 to 4 weeks.

Pick the process. With volume, manual handoffs and a visible cost when it fails: returns approved in the chat that someone closes by hand in the invoicing system are usually a good place to start.
Take the baseline. Orders per month, hours of matching per week, days between an approved return and its credit note, and the share of shipments that arrive within the promised window.
Map where each piece of data lives. The conversation in Versu or whatever channel you use; the order in your store or your OMS; the cost in your ERP; the receipt in your invoicing system; the payout in each marketplace's report.
Connect the sources. Your store, your ERP, your marketplaces, your invoicing system, your courier and your bank statements.
Write down the rules your team applies from memory. For example: "if the marketplace deducts more for a return than the customer was refunded, the order goes to finance for review with the conversation and the credit note in view."
Decide where each exception goes. The system resolves it, or it reaches a named person with the full context in an App.
Measure from the first week and add the next process: margin by channel, shipment tracking or repeat purchases on your real sales.

That is autonomous operations design applied to an eCommerce business: the repeatable work runs on its own, on your rules, and your team decides what takes judgment. To split each step between rules and agents, see the guide on how to implement AI in your business. If your conversational selling runs across many channels, there's also Puente OS vs Vambe, and if you sync marketplaces, Puente OS vs Multivende.

Your ERP records what happened. Your BI shows you what happened. Puente makes it happen. We believe every company in Latin America can be operationally autonomous, and in an online store that means every sale that closes in the chat also closes in the operation, on your rules.

Key takeaways

Versu is a Chilean AI agent platform for eCommerce and retail: sales, after-sales, marketing, loyalty and B2B quotes on WhatsApp, Instagram, Messenger, TikTok, email and webchat, with over 400 brands, according to its website.
Versu connects Chilean stores, marketplaces, ERPs, invoicing systems and couriers, and writes orders, documents and shipments to them based on the chat and on events in your systems.
Behind every sale from the chat there's an order, a shipment, a receipt, a payout per channel, sometimes a return with its credit note, and a margin someone has to measure.
Puente OS builds the conversation as one more piece and runs that entire back office on a single platform: at a multichannel electronics seller in Mexico, 97.9% of orders get their label with no human intervention.
Versu and Puente can work on the same systems: Versu serves the customer and Puente closes every sale in the operation.
You start one process at a time, in 2 to 4 weeks each, and Puente's Growth Ops team builds and maintains it.

Want to see what it looks like when every chat sale closes in your operation? Let's talk about your processes, and we'll show you Puente OS running with cases like the ones in this article. Book a conversation with our team.

Frequently asked questions

What is Versu and what does it do?

Versu is a Chilean startup that builds AI agents for eCommerce and retail. Its agents sell in the chat (they recommend, check stock by variant, build the cart and deliver the checkout link), handle after-sales with tracking, exchanges and returns, recover carts, drive repeat purchases and quote B2B buyers. It works on WhatsApp, Instagram, Messenger, TikTok, email and webchat, operates in Chile, Mexico, Peru and Colombia, and its website states over 400 brands.

Which systems does Versu integrate with?

Its integrations page names stores like Shopify, VTEX, WooCommerce, Magento, Jumpseller, PrestaShop and Bsale; Mercado Libre and Falabella; ERPs like Defontana, Softland, SAP, Odoo and Oracle; Bsale and Nubox as invoicing systems; couriers like Blue Express, Starken, Chilexpress, Correos Chile and Shipit; and CRMs like HubSpot, Salesforce and Pipedrive. It adds webhooks to trigger actions from events in your systems, and its team handles connections that aren't on the list.

Does Puente OS replace Versu?

It can build the agent that talks with your customers, or work alongside Versu if you already use it. When Puente builds the agent, it builds it on the same platform as the operation: the agent serves customers over WhatsApp, Instagram or email, with text, images, files and voice, and answers with the order status it checks in your OMS. When you already use Versu, Puente runs on your same systems what the sale sets in motion: the shipment, the receipt, reconciliation, the return and the margin. If you're comparing Versu alternatives, start by locating where the work piles up: if it's in selling and serving in the chat, Versu has a product designed for that; if it's in closing every sale in the operation, Puente OS builds the complete system.

Does Puente OS have AI agents to serve an eCommerce business's customers?

Yes. Puente OS builds agents on the official WhatsApp Business API, with Meta-approved templates, and also on Instagram, email and a web portal chat. They work with text, images, files and voice, with handoff to a person on your team. At a multibrand fashion retailer in Chile, the agent handles the first line of customer service on WhatsApp, Instagram and email, checks each order's tracking in the OMS and resolves exchanges and returns inside the chat. That agent and the back office behind it share the same platform, data and team.

How do you reconcile sales for an eCommerce business that sells on marketplaces?

By matching three sources for every order: what you sold, what the channel paid and what reached your bank. On Mercado Libre it's done on monthly billing reports, split between Mercado Libre and Mercado Pago; on Falabella, on daily payouts and a monthly invoice. The most common discrepancies are a commission, a shipping charge billed separately or a return. With Puente OS, a workflow matches those sources against each order and brings finance only the discrepancies; how to design it on top of a marketplace integrator is covered in Puente OS vs Multivende.

What happens to the receipt when a customer returns a product?

In Chile, the issuer sends the SII every receipt it issues, so a return is documented with a credit note that has to match the original sale and the refund. With Puente OS, a workflow links the return with its order and its receipt, prepares the credit note in your invoicing system for a person to confirm, and matches the refund with what the marketplace deducts. Check your case with your accountant.

External sources cited

Most of these sources are in Spanish, and quotes from them are our translation. Everything this post says about Versu comes from its website, reviewed on October 13, 2026. Puente OS customer figures are production measurements as of August 17, 2026; label generation time comes from follow-up with the customer, and the 105-to-7-day figure cross-references the date each process was requested with the date it went live in production.

Versu

Versu, home page: headline "AI trained for eCommerce: sell and serve at scale"; "AI agent platform for eCommerce and retail: sales, after-sales, marketing and loyalty connected to your operation"; agents that recommend, check real stock by variant, build the cart and deliver the checkout link; WhatsApp, Instagram, Messenger, TikTok, email and webchat channels; "400+ brands already operate with Versu," including NotCo, Build-A-Bear, GoPro, Saintmalé, MANZE Perfumes and Bestmart; Chile, Mexico, Peru and Colombia.
Sales (Versu): recommendations with explanations, stock by variant and branch, size charts, voice notes, photos and screenshots, cart and checkout link, cross-selling, a pipeline for long-cycle sales, attribution of each conversation to its campaign or ad, and handoff to a person with the full context.
After-sales (Versu): order status and tracking with courier data; exchange portal with the label sent on approval; defective-product cases with photos; receipts and invoices requested from the invoicing system and sent to the customer; tickets with an owner, priority and context; WhatsApp, Instagram, webchat, email and Mercado Libre in one place; "85% of conversations close with no intervention from your team"; conversion of up to 29% on recovered carts (Saintmalé).
Marketing (Versu): abandoned cart, repeat purchase and WhatsApp campaigns; segments by days since last purchase, frequency, average order and accumulated value; replies to Instagram comments by keyword; event-based flows, such as back in stock, stockouts and shipping status.
Loyalty (Versu): reviews requested after the purchase and published in the store, repurchase reminders based on each product's cycle and messages to reconnect with customers.
B2B and quotes (Versu): buyer identification by RUT, interpretation of products and quantities, commercial terms per company, an accepted quote that creates the order, automatic approval under a configurable threshold, recurring orders; ERPs SAP, Bsale, Odoo, Defontana and Softland.
Integrations (Versu): "connects to every tool in your operation and unifies them in a single model"; writes "orders, documents and shipments" to your systems; actions triggered by events in the ERP, warehouse, courier or invoicing system; visual editor; "With webhooks, any event your systems record can trigger an action"; stores Shopify, VTEX, Bsale; ERPs Softland, Defontana, SAP; invoicing systems Bsale and Nubox; marketplaces Mercado Libre and Falabella; a logo wall with WooCommerce, Magento, Jumpseller, PrestaShop, Odoo, Oracle, Blue Express, Starken, Chilexpress, Correos Chile, Shipit, Enviame, UPS, Fazt, Despachalo, Flapp, Recibelo, Melonn, Amplifica, HubSpot, Salesforce, Pipedrive, Vtiger, Zendesk, Slack and Gmail, among others; Meta Tech Provider, Shopify Partner and VTEX Partner; "Some systems connect directly and others we solve with work from our team."
Book a demo (Versu): a 30-minute consultative conversation that reviews the real catalog, stock and channels.
Careers (Versu): "We're a Chilean startup building AI for Latin American eCommerce"; "We're building the future of conversational eCommerce."

Marketplaces and SII

Billing reports (Mercado Libre Developers, updated Mar 3, 2026): billing is organized in monthly periods, split between the Mercado Libre and Mercado Pago groups, with invoices, credit notes, a summary and detail.
Payment management (Falabella Seller Center Chile): daily payouts to sellers through Fpay, up to six days after delivery, and a monthly invoice for sales on falabella.com.
FAQ 001.003.7799.003 (SII, updated May 15, 2023): under Law No. 21,210, issuing sales and services receipts in electronic format has been mandatory since 2021.
FAQ 001.003.6566.002 (SII, Dec 21, 2022): the issuer sends the SII every receipt it issues.

Puente OS vs Versu: From the Store Chat to the Complete Operation